B2B Online Selling: It’s All About Trust!

Dave Ingalls – Digital Marketing Consultant Link to main B2B Digital Marketing Web page Today I want to highlight a great B2B post by Apruve. Apruve sells a “B2B Credit Management and Automation Platform”. I can’t speak to the value of their product because I don’t use a service like that, but I sure can … Read more

Burger King Whopper Detour Promo A Winner

Dave Ingalls – Digital Marketing Consultant Link to main Digital Marketing Web page Using Online Marketing to drive BOTH app downloads AND foot traffic! Looks like Burger King hit it out the of park with its latest “Whopper Detour” promotion! The promotion: Burger King fans got a Whopper for 1 cent, but they had to … Read more

Web Site Hosting – Negotiate, Negotiate, Negotiate!

Dave Ingalls – Digital Marketing Consultant Link to main Digital Marketing Web page Here’s my Holiday present to all my loyal readers who own and/or manage the Web hosting for your Web site(s). When it comes time to renew your Web site hosting agreement – negotiate, negotiate, negotiate! My Web Site Hosting Renewal Story What … Read more

Update – Volunteer WordPress Website Mgr.

Dave Ingalls – Digital Marketing Consultant Link to main Digital Marketing Web page If you recall, about 6 months ago, I decided to take my latest WordPress skill set (the Divi Drag and Drop Theme WordPress Page Builder) to the next level by volunteering with a non-profit to be their WordPress Website Manager. (Here’s a … Read more

Google AdWords and Analytics – Put a Bounce (Rate) in Your Step – Part III

How Linking These Two Applications Can Improve Your AdWords ROI By Dave Ingalls Digital Marketing Consultant You’ve got your AdWords ads click through rate (CTR) up in the 5-15% range, and sometimes higher, but those clicks are not translating into either online sales and/or product inquiries.  Sound familiar? In Parts I and II of this … Read more