Long-Tail Searches Increasing – Good News for Niche Web Sites

8-Word Search Queries Up 34,000% in Last 5 Years! by Andy Beal Marketing Pilgrim Dave’s Comments (Digital Marketing Tutorial Blog): A great article by Andy Beal. He combines stats on percent of search engine searches containing 1, 2, 3… up to 8 key words from 2004 with same data from Hitwise, but 5 years later! … Read more

The Next Local Online Advertising Media: Not Google?

G5 Search Marketing Blog Dave’s Comments (Digital Marketing Tutorial Blog): A little gem of a blog entry on where local search is headed and what company/technology (if any!) will challenge Google for overall supremacy in this fast growing search segment. “Google is the single most popular search engine right now. And it’s not even close. According … Read more

Really, Really Cuil?

by Danny Sullivan Search Engine Land Dave’s Comments (Digital Marketing Tutorial Blog): I haven’t heard this much chatter about a potential Google competitor (Cuil) in many months! Maybe there’s something to it this time. Really, really Cuil? This brief blog entry highlights search engine guru Danny Sullivan’s take on all this. Read on and see … Read more

Google Custom Search – Business Edition

By Dave Ingalls Digital Marketing Consultant Dave’s Comments: As of July 2007, Google is now offering a paid (no advertising unless you link search to your Google AdSense account), hosted Web site search service for small/medium sized Web sites. It’s called “Google Custom Search – Business Edition” (Google CSBE) and it has 3 price points … Read more

Google Retools Search Engine

SYSTEM REBUILD ADDS BOOKS, MOVIES, IMAGES, MAPS TO QUERY RESULTS By Elise Ackerman Mercury News Dave Comments (Digital Marketing Tutorial Blog): I’ve been using “universal search” all day today. I like the universal search concept Google is pursuing, but I haven’t really noticed a change in the search results I receive in my typical business … Read more