SEO Digital Marketing Consultant
SEO Expert / B2B Digital Marketing Services
by eROI via MarketingCharts.com Dave’s Comments (Digital Marketing Tutorial Blog): Wednesday isn’t just “Prince Spaghetti Day” anymore – according to eROI, it’s also the best day to send your email blasts! “The best day of the week to send email in the third quarter was Wednesday, according to the most recent eROI benchmark study of … Read more
By Matt Dickman Techno Marketer via MarketingProfs Dave’s Comments (Digital Marketing Tutorial Blog): Not only will you get a SIMPLE explanation of what AJAX is and how it can positively impact your Web site’s user experience, but also how it can potentially reduce your online ad revenue! Most importantly, how did you like being “taught” … Read more
From: eMarketer Dave’s Comments (Digital Marketing Tutorial Blog): Amazing!! From the Internet/Online “bubble” bursting in 2001, when online advertising was $7.1 billion and actually went DOWN to $6.0 Billion in 2002, the numbers have been on a steady and accelerating climb ever since! “The numbers are soaring. Choose an adjective: Epochal. Momentous. Historic. Whatever the … Read more
From: New Communications Review (via MarketingCharts) Dave’s Comments (Digital Marketing Tutorial Blog): Absolutely amazing! From a start only 2-3 years ago, online social media and “conversational marketing” are projected to capture more advertising dollars than will be spent on traditional marketing vehicles by 2012! “Spending on social media and “conversational marketing” – albeit still in their … Read more
By Galen DeYoung Search Engine Land “The SEO purist may argue why anyone would ever want to use PDF content on a website for search purposes. The reality, however, is that many businesses have a lot of PDF assets. These may include sell sheets, brochures, white papers, technical briefs, etc. The purist simply says why … Read more
BUY.COM PUTS INTERNET SELLING POWER IN THE HANDS OF CONSUMERS WITH NEW GARAGE SALE™ SERVICE Buy.com Press Release Dave’s Comments (Digital Marketing Tutorial Blog): Keep your eyes on this one, boys and girls! The core take-away of this press release is that now Facebook members can sell their stuff to other Facebook members (usually family, … Read more
By Dave Ingalls Digital Marketing Consultant Dave’s Comments: As of July 2007, Google is now offering a paid (no advertising unless you link search to your Google AdSense account), hosted Web site search service for small/medium sized Web sites. It’s called “Google Custom Search – Business Edition” (Google CSBE) and it has 3 price points … Read more
By THE ASSOCIATED PRESS Dave’s Comments (Digital Marketing Tutorial Blog): This change by Nielsen/NetRatings in how Web site property popularity is judged is something to keep your eye on. It is more than a simple change in how site popularity is measured – it reflects fundamental changes that are occurring in the way Web content … Read more
By Yahoo! Inc. Dave’s Comments (Digital Marketing Tutorial Blog): This new Yahoo! display (“banner”) ad serving technology gives us all an insight into where banner advertising on the Web is headed, and the capabilities that it provides to the large consumer companies. From the July 2nd Yahoo! Press Release: Innovative, Patent-Pending Ad Delivery Platform Allows … Read more
By Kevin Newcomb SearchEngineWatch Dave’s Comments (Digital Marketing Tutorial Blog): A really interesting article for B2B marketers, especially the similarity found in user interaction with the search results page between B2B and consumer search. An insightful, quick read. “For business to business (B2B) buyers, search engines are the primary research source, and one of the … Read more